Baxters extend sponsorship term for marathon

Baxters Loch Ness Marathon & Festival of Running organisers are pleased to announce the Fochabers-based food firm have confirmed their sponsorship of the event for a further three years.

Baxters Food Group has been title sponsor for the Loch Ness Marathon since the inaugural event in 2002. Since the event was established, entries have grown by a record 267%.

Kerr Arthur, marketing director at Baxters, said: “Our sponsorship of the Loch Ness Marathon & Festival of Running, which has become a major fixture in the UK’s running calendar since its inception in 2002, underlines our commitment to promoting a healthy, balanced diet and active lifestyle.”

“We also recognise the importance of the event to the area and, as part of our pledge to support the local community, we didn’t hesitate to sign up to continue our title sponsorship of the event for the next three years.”

Malcolm Sutherland, event & race director for Baxters Loch Ness Marathon & Festival of Running said: “We are delighted that Baxters have confirmed their ongoing support to the Loch Ness Marathon & Festival of Running for a further three years. The sponsorship from Baxters has helped to make sure that this event is now within the top three Marathons in the UK, raising a massive £400,000 for charity and bringing an estimated £1million worth of economic benefit to the area.”

Entry is now open for this year’s Baxters Loch Ness Marathon & Festival of Running which takes place on 5 October 2008. To apply for a ballot place before the deadline of 1 May 2008, visit www.lochnessmarathon.com or call the hotline on 0870 127 8000. After 1 May, charity places, club runners and overseas places only will be available.