Business Tourism Boost for Perthshire

Perthshire has been highlighted as a top business tourism destination as part of the Scotland Means Business (SMB) biannual workshop.

The workshop, organised by VisitScotland Business Tourism Unit and held at the De Vere Deluxe Cameron House Hotel on the shores of Loch Lommond, is designed to bring together Scottish tourism businesses and buyers from key businesses looking to host conferences or corporate functions in Scotland.

Around 50 international meeting planners from across the globe attended the Scotland Means Business workshop, along with 50 Scottish partners showcasing some of the best venues, suppliers and event providers Scotland has to offer.

As part of the workshop a Russian delegation were given the opportunity to take part in familiarisation trips to get a taste of exactly what Scotland has to offer. Perthshire was represented by some of the areas leading hotels and attractions. Scone Palace, Kinnaird Estate and Gleneagles were among a few of the establishments visited to showcase what they had to offer.

Business tourism is now worth over £911 million to the Scottish economy and each year, over 2.8 million business trips are made to Scotland with the average business spending more than twice than that of a leisure tourist.