Business Tourism Boost for Edinurgh and Lothians
Edinburgh and the Lothians were highlighted as a top business tourism destination as part of the recent Scotland Means Business (SMB) biannual workshop.
The workshop, organised by VisitScotland’s Business Tourism Unit and held at the De Vere Deluxe Cameron House Hotel on the shores of Loch Lommond, is designed to bring together Scottish tourism businesses and buyers from key businesses looking to host conferences or corporate functions in Scotland.
Around 50 international meeting planners from across the globe attended the Scotland Means Business workshop, which took place earlier this month, along with 50 Scottish partners showcasing some of the best venues, suppliers and event providers Scotland has to offer.
As part of the workshop a Russian delegation were given the opportunity to take part in familiarisation trip, which included visits to The Royal Yacht Britannia, Dundas Castle and The Sheraton Grand Hotel & Spa to showcase a taste of what Edinburgh and the Lothians has to offer.
Other businesses visited by the Russian delegates included The Scotsman Hotel, Dundas Castle, Macdonald Marine Hotel & Spa, Mansfield Traquair, Royal Yacht Britannia, The Glasshouse, Edinburgh International Conference Centre, Sheraton Grand Hotel & Spa, Edinburgh Castle, The George Hotel, Tigerlilly and The Balmoral.
Business tourism is now worth over £911 million to the Scottish economy and each year, over 2.8 million business trips are made to Scotland with the average business spending more than twice than that of a leisure tourist.
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