The Edinburgh and Lothians Network office will again be extending VisitScotland’s national Autumn Gold campaign to promote the region’s fantastic seasonal offers and events.
As an extension to the national Autumn Gold campaign, 25,000 direct mail pieces and 50,000 inserts for the Edinburgh and Lothians area will be distributed from early September.
As well as featuring some superb seasonal accommodation offers, the mailer will also promote some of the best attractions and events visitors can enjoy in the area, from the Lothians’ spectacular beaches, golf courses and historical attractions to Edinburgh’s great shopping and dining scene.
Events highlighted in the mailer include Edinburgh and Haddington’s popular farmers’ markets; Midlothian’s Doors Open Day; exhibitions at the Portrait Gallery, Dean Gallery and the Royal Museum; and Edinburgh’s Christmas.
A prize draw included in the mailer will also encourage potential visitors to order a free Autumn Gold pack, which includes guides to the Edinburgh and Lothians.